By Saleem Mubarak
A Penthouse, a Promise, and a Paper-Thin Contract
By someone who still rents in New York — and now feels smarter than a robot.
The Rise of New York Real Estate Scams: What You Need to Know
New York real estate, though old, has always been an unpredictable and competitive sport. But now, it’s starting to resemble professional wrestling — with fewer rules and better suits, all to attract spectators.
“If you can’t find a wrestling ring, look at the recent real estate scam that hit the headlines… on Mars. Someone managed to get a copy of the scam news and send it over to me.”
No doubt, it’s a classic tale: charming “agents,” a luxury plan that could easily double your wealth, anytime, like tissue paper.
How Virtual Penthouses are Misleading Buyers in NYC
Everyone wanted a piece of Manhattan, and by the grace of God, someone got it — just not the person who paid for it with their ‘hard-earned money.’
Apparently, the scammer(s) promised buyers a “view of Central Park.” However, they forgot to mention that the photo came from a Google Earth screenshot.
People in New York are eager to buy anything with a doorman– even if the doorman is a cardboard cutout or a shadow. Responding to the attractive marketing campaign, a couple signed a deal for a penthouse situated near virtual Manhattan, only to find that the address belonged to a laundromat.
Also Read: 10 Funny Realtor Phrases That Buyers Should Know
The couple was under the impression that this approach would help them achieve their goal. The broker secretly representing the scammer(s) smiled and told the couple, “It’s an up-and-coming area.” Of course, it is — especially if you’re up-and-coming out of jail.

What Real Estate Agents Don’t Tell You About ‘Affordable Luxury’
Real estate scams are practically a ‘sacred tradition’ that people engage in from time to time. In the 1980s, people sold “investment shares” in buildings that didn’t exist. In the 2000s, there were hefty time-shares. Now, the situation is the same in this era of digital transformation, where “virtual penthouses” are put on sale.
Apartments are listed that you can’t live in, but you can easily brag about on your social media accounts, particularly on TikTok, where you can tease their Chinese developers.
If these developers don’t feel any tension, then, without wasting even a second, you must pass the information on to President Donald Trump. Then, you will see the musical chair drama.
Do you think that only in New York City can someone lose half a million dollars in a day on something they never actually experienced and still say proudly, ‘At least it’s in Manhattan’?
You have to believe, as you do with Chinese products, that the average New Yorker spends half their paycheck on rent, half of the remaining money on therapy, and whatever’s left is for delivery fees.
The Dangers of Trusting Real Estate Listings in Manhattan
Amid such situations, it’s no wonder people will jump at anything that promises “affordable luxury.”
Taking advantage of New Yorkers’ conditions, real estate agents can get away with catchy phrases like “cozy,” “garden view,” or “unique layout.” Such words usually mean “closet,” “airshaft,” and “run.”
When a man moved to New York, he came across a listing for a “micro-studio” with “shared natural light.” That turned out to mean that the neighbor had a window, which was the source of this light.
You have to follow the great advice of officials: before signing any deal, make sure to check the terms and conditions, because they are busy maintaining their social media accounts. This is an important task for them, as they need to fix accounts to launch a trade war with China in the future.
Do research if you have Wi-Fi, a lawyer, and the ability to decode phrases like “non-traditional plumbing.”

Tips to Avoid Falling for Real Estate Scams in New York City
In the end, maybe this latest scam is just another reminder for all of you that in New York real estate scams, reality is negotiable.
While living in New York, you have to accept that if you can’t afford an apartment, you can easily buy the dream — interest-free, non-refundable, and possibly imaginary.
After all, this is the city where people ‘proudly pay’ $5,000 a month to live in 500 square feet — and call it “character.”
If you ever think that, after hectic efforts, you’ve successfully found a great deal in the New York real estate market, don’t sign anything too quickly. The only thing one can regret more quickly than a property here is regret itself.
Author Profile

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The writer is a real estate journalist specializing in all types of New York City properties, including luxury residences, commercial spaces, and homes.
He also writes humorous articles about real estate, investors, and realtors.
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